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BCP Council pilot will revitalise Highcliffe's high street

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HIGHCLIFFE will have its high street revitalised as part of a pilot project by BCP Council.

The £102,000 scheme will also spruce up Kinson and Broadstone, and involve activities like festivals and heritage trails, and street scenes enhanced with public art.

A spokesperson for the council said the scheme aims to "reimagine" the areas by "creating culturally rich destinations, future-proofing them as Smart Places and ensuring they are cleaner, greener and safer for everyone".

The pilot will also market and promote Highcliffe in order to "showcase its full potential".

Lymington Road, Highcliffe's high street (picture: Steve West)
Lymington Road, Highcliffe's high street (picture: Steve West)

Cllr Nigel Brooks, BCP Council lead member for high street renaissance and member for Highcliffe & Walkford, said the initiatives were the "blueprint for how we roll out this strategy wider".

"It’s important that we get them right and produce high quality, engaging projects for everyone to get involved with," he said.

“Creating vibrant economies contributes to the health and wellbeing of our residents and communities by providing security and access to opportunities, so this pilot is paramount in creating enhanced areas for everyone.”

Funding for the project has come from the Government’s Additional Restrictions Grant.

Cllr Philip Broadhead, deputy leader and cabinet member for development, growth and regeneration, said the move was in response to "rapidly changing" town centres.

"We need to move with the times," he said. "For some areas, especially our district high streets, this change has been extremely positive, with more people using their local centres than ever before.

"We want to build on their success and help them to become even better.

"These pilots will help us understand what is needed to enable this reimagining, led by businesses and the community, unlocking a wide variety of uses while catering to a diverse audience as they become fit for the future."

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